As most of you Fashionistas already know, fashion runs in cycles from decade to decade. The styles and colors are influenced by various factors such as social and economic climates and generally incorporate original ideas from previous decades to create new style ideas or fads. These styles and colors will ultimately influence home and event décor, especially with wedding design.
“So soon as a fashion is Universal, it is out of date.” (Marie Von Ebener-Eschenbach)
Currently we are experiencing an eclectic mix of trends from the 80’s and 90’s, and even a bit of the 60’s and 70’s. I’m sure some of you wish you had not tossed your old Izod shirts, Sperry Top-Siders, or Ray Ban Wayfarer sunglasses! Or, how about those old high-waisted jeans and jersey dresses? Retro Pucci, paisley and bold prints from the past have been updated to look more contemporary. Stripes, polka dots and the zig-zag Chevron, for example, are larger prints in various color ways. Whether you love the Ivy League, Rocker-chic or retro/vintage Indie style, fashion cycles are on hyper-speed and there are no rules to follow, but rather a personal taste based on emotional, mental, cultural and religious views.
“Don’t be into trends. Don’t make fashion own you, but you decide what you are, what you want to express by the way you dress and the way you live.”
With fashion trend cycles come color trend cycles. These color trends are also influenced by socio-economic influences through the years. For example, the color of the year in 2006 was a light grey tone called Sand Dollar, quite contrary to a vibrant Blue Turquoise from the previous year; however, 2006 was the onset of the housing and financial crisis. In the 1960’s, bright, psychedelic colors were popular with the emergence of Pop Culture. The recession in the 1970’s made way for sober, earthy tones and with the economic upturn in the 1980’s more vibrant colors like red, purple and neon hues dominated the flamboyancy and glamour of this decade. The early 1990’s saw another economic downturn; multiculturalism and environmental trends gave way to the “grunge” movement so once again browns and greens emerged. As this decade moved on there was a rise in technology and the internet. Bright citron, orange and turquoise were popping up in accessories and technological devices. With the dot-com crumble in the late 1990’s colors moved to more neutral tones during the minimalistic 2000’s. These neutral tones are still evident today; however, they are paired with rich, deeper colors or even pops of bright colors like Lemon Zest, Poppy Red or Emerald Green, the Pantone color of the year.
Interestingly, looking back on the Pantone Color of the Year since 2000, the colors seem to have recycled between blue, red, orange and pink tones. Only once has there been a yellow or green, and no purple, which shades of have been steady top trend picks during this time period. “Purple has always been a favorite client color choice from our linen lines,” says Kate Patay, Executive Director of Sales for Creative Coverings, “whether it is the vibrant Violet, the vintage Victorian Lilac or the subtle Lavender, these colors are consistently rented for weddings or social functions…perhaps a shade of purple might finally be chosen for 2014!”
Textiles also recycle through the years, coming back in more updated styles. Lace, Tweed, Velvet and Sequin fabrics from the 1980’s are now on the fashion runway in more intricate, embellished textures. Denim and Gingham from the 1990’s are on trend as well. Denim is being produced with a metallic coating in various colors and also available in prints such as floral designs, polka dots or stripes. Ikat, reptile, tribal and bold geometric prints are coming out not only in cotton based fabrics but in polyester and spandex materials. All of these fabric trends are being translated into home décor and table top designs for weddings and social events. With social media platforms such as Pinterest people are becoming more aware of what is trending, thus they want to recreate design ideas into their own special occasions. “It is important to have the opportunity to add in new and trending prints, textures and colors into our linen rental inventory;” says Nancy Stoltz, Director of Marketing & Design for Creative Coverings, “and, as equally fabulous to recycle lines such as our vintage prints, brocade and velvet fabrics, or colors like pastel peach, mint, and blue!”
Whether it is a flashback or a fad, fashion will always recycle and evolve, leading the way to emerging and unique designs and styles.
“Fashions fade, style is eternal.”